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Design, DevelopmentJune 12, 2023

Tangible Expression

Introduction: In a world that is increasingly digital, where screens dominate our daily lives, there’s something undeniably captivating about the tactile experience of print design. The ability to hold a physical piece, to feel the texture of the paper, and to appreciate the artistry of visual communication is a unique pleasure that print design offers. In this blog post, we will delve into the realm of creative print design and explore the endless possibilities it offers to designers and audiences alike.

  1. Engaging the Senses: Print design has an inherent advantage over its digital counterparts—the ability to engage multiple senses. From the choice of paper stock and texture to the selection of inks, finishes, and even scents, print design can create a multi-dimensional experience. By thoughtfully combining visual elements with tactile and olfactory cues, designers can captivate their audience and leave a lasting impression.
  2. Typography as an Art Form: Typography plays a vital role in print design, allowing designers to convey emotions, set the tone, and guide the reader’s experience. Creative typography can transform text into a visual masterpiece, where letterforms become dynamic shapes and arrangements. From elegant serifs to bold and experimental typefaces, print design offers endless possibilities for typographic expression.
  3. The Power of Color: Print design allows for precise control over color reproduction, making it a playground for exploring the emotional impact of different hues. Vibrant and bold colors can evoke excitement and energy, while muted and pastel tones create a sense of tranquility. Understanding color psychology and harmonious combinations can elevate the impact of print design, captivating and influencing the viewer in profound ways.
  4. Innovative Printing Techniques: Advancements in printing technologies have opened up new avenues for creative expression. From letterpress and foil stamping to embossing and die-cutting, the range of techniques available to print designers is vast. These techniques add depth, texture, and sophistication to designs, transforming them from two-dimensional graphics into tactile works of art.
  5. Print as a Storytelling Medium: Print design has the power to tell stories and create narratives. From editorial layouts to brochures and packaging, every piece of print design has the potential to convey a message and connect with its audience. By carefully orchestrating visual elements, designers can guide the viewer through a captivating journey, sparking emotions, and leaving a lasting impact.
  6. Blending Print and Digital: While print design stands on its own, it can also integrate seamlessly with the digital world. Augmented reality, QR codes, and interactive elements can bridge the gap between print and digital, creating immersive experiences for the audience. By merging the best of both worlds, designers can amplify the impact of their print designs and create truly memorable interactions.

Conclusion:

Creative print design continues to thrive in our digital age, offering a unique and tangible experience that engages the senses and tells stories. With a myriad of possibilities in materials, typography, color, and printing techniques, print design opens up a realm of artistic expression and connects with audiences on a deeper level. As designers, let us embrace the beauty and power of print, and continue to push the boundaries of creativity in this ever-evolving medium.

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Design, DevelopmentApril 10, 2023

Build Your Own Website

We highly recommend getting a professional website designed and built by us, however for those who wish to explore the option of building your own website we have put together some information that may be of use.

Building your own website can provide numerous benefits and give you more control over your online presence. However, it does require some technical knowledge and can be time-consuming, so it’s important to weigh the pros and cons before making a decision. The information on this website helps you decide on the best platform for you to build your own site.

CUSTOMISATION

Building your own website allows you to create a website that is unique to your brand or business. You can choose the design, layout, and functionality of your website, and tailor it to your specific needs and preferences.

COST SAVINGS

Building your own website can save you money compared to hiring a web developer or designer. Many website builders offer affordable pricing plans, and some even offer free options.

FLEXIBILITY

With your own website, you have complete control over the content and can make changes or updates at any time. This allows you to respond quickly to changes in your business or industry.

BRANDING

Your website is a reflection of your brand, and building your own website allows you to create a website that is consistent with your brand image and messaging.

MANY PLATFORM OPTIONS

With literarily hundreds of options available for online website builders with various advantages and disadvantages, it can be confusing and difficult to decide on a platform. To make it easy to choose we have collected all the information on the products that we believe represent the leading DIY website tools available.

 

Strikingly logo

There are several reasons why someone might choose to use Strikingly website builder:

  • Easy to use: Strikingly website builder is known for its user-friendly interface, making it easy for even those without any technical knowledge to create a professional-looking website.
  • Mobile-responsive templates: Strikingly offers a variety of templates that are optimized for mobile devices, ensuring that your website looks great on all screen sizes.
  • Affordable pricing: Strikingly offers a free plan, as well as affordable paid plans with more features and customization options.
  • E-commerce functionality: If you want to sell products or services online, Strikingly has built-in e-commerce features that allow you to set up a store and accept payments.
  • Custom domain name: With Strikingly, you can use your own domain name to create a professional-looking website that represents your brand.
  • Customer support: Strikingly offers customer support via live chat, email, and phone, so you can get help whenever you need it.

Overall, Strikingly website builder is a great option for anyone who wants to create a website quickly and easily, without the need for technical expertise or a large budget.

 

wixlogo

Wix is a website builder that allows you to create professional-looking websites without requiring any coding skills. Some of the reasons people choose Wix for building their websites are:

  • Easy to use: Wix is user-friendly and easy to use, even for those with no coding experience.
  • Customizable templates: Wix offers a wide range of customizable templates to choose from, which can be further edited to suit your needs.
  • Features and functionality: Wix has a wide range of features and functionality that can be added to your website, including forms, social media integration, e-commerce, and more.
  • SEO-friendly: Wix websites are optimized for search engines, making it easier for your site to rank higher in search results.
  • Mobile optimization: Wix automatically optimizes your website for mobile devices, ensuring that it looks good and works well on all screen sizes.
  • Affordable pricing: Wix offers a range of pricing plans, including a free plan with limited features, making it affordable for small businesses and individuals.

Overall, Wix is a great option for anyone looking to build a website quickly and easily, without requiring any technical skills or knowledge.

SHOPIFY

With literarily hundreds of options available for online website builders with various advantages and disadvantages, it can be confusing and difficult to decide on a platform. To make it easy to choose we have collected all the information on the products that we believe represent the leading DIY website tools available.

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Culture, DesignMarch 04, 2023

Behind the work

As a graphic designer or web designer, it can be easy to focus solely on the final product and overlook the process behind the work. However, the “behind the work” process is critical to achieving a successful design.

In graphic design, the process begins with research. This involves understanding the client’s needs and the target audience, as well as researching current design trends and competitors. This research allows the designer to create a design that is not only visually appealing but also effective in achieving the client’s goals.

Once the research is complete, the designer moves on to the ideation phase. This is where ideas are generated and refined through sketches and mockups. It is important for the designer to consider the hierarchy of information, color psychology, and typography at this stage.

The next step is the creation phase. This is where the design is brought to life through the use of software such as Adobe Illustrator or Photoshop. The designer must ensure that the design is consistent and meets the client’s specifications.

The final stage in graphic design is the delivery of the final product. This involves preparing the design for print or digital use, ensuring that all files are correctly formatted, and delivering the files to the client.

WEB DESIGN

In web design, the process is similar, but there are additional considerations to be made. In addition to research, ideation, creation, and delivery, the designer must also consider user experience (UX) and user interface (UI) design.

UX design involves creating a website that is intuitive and easy to use for the target audience. This involves creating wireframes and prototypes, as well as testing the design with users to ensure that it meets their needs.

UI design involves creating a visually appealing design that is consistent with the brand and meets the client’s specifications. This involves creating a style guide, selecting appropriate colors and typography, and ensuring that the design is responsive across different devices.

The “behind the work” process in graphic design and web design is critical to creating a successful design that meets the client’s needs and achieves their goals. It involves research, ideation, creation, and delivery, as well as considerations for UX and UI design in web design. By focusing on the process, designers can create designs that are not only visually appealing but also effective in achieving the desired outcome.

Design, DevelopmentJanuary 08, 2023

Behind the code

Behind the code in website development refers to the various processes and tasks that go into creating a functional and user-friendly website. Website development involves a combination of design, coding, and testing to ensure that the final product meets the needs of the client and their target audience.

One of the key components of website development is coding. This involves writing the programming code that makes up the website, including HTML, CSS, and JavaScript. HTML is used to create the structure and content of the website, while CSS is used to style the website and make it visually appealing. JavaScript is used to add interactivity to the website, such as animations and dynamic content.

Website developers also use a range of tools and frameworks to streamline the development process. This can include content management systems (CMS) such as WordPress or Drupal, which provide a user-friendly interface for managing website content. Developers may also use frameworks such as React or Angular to build complex web applications.

In addition to coding, website development also involves design. This includes creating the layout, color scheme, and typography of the website to create an attractive and user-friendly interface. Designers may use tools such as Adobe Photoshop or Sketch to create wireframes and mockups of the website before it is built.

Once the website has been designed and coded, it must be thoroughly tested to ensure that it works properly on different devices and browsers. This can involve using tools such as browser emulators and debugging tools to identify and fix any issues.

 

 

WEBSITE DESIGN

Overall, website development is a complex process that involves a range of skills and expertise. By working behind the code, developers and designers can create websites that are functional, user-friendly, and visually appealing.

Culture, Design, DevelopmentDecember 14, 2022

Future is here

One of the most significant developments of the future is the rise of artificial intelligence (AI). We are already seeing AI being used in a variety of industries, from healthcare to finance, and it is likely that it will continue to be integrated into more aspects of our lives. AI has the potential to revolutionize the way we approach complex problems and make decisions, allowing us to analyze vast amounts of data and identify patterns that would be impossible for humans to detect.

Another area that is poised to shape the future is renewable energy. With concerns over climate change growing, there has been a renewed focus on developing clean energy sources such as solar, wind, and hydro power. These technologies have the potential to drastically reduce our dependence on fossil fuels, and as they become more efficient and cost-effective, they will likely become even more widespread.

In addition to these technological advancements, the future is also being shaped by changes in the way we work and communicate. With the rise of remote work and video conferencing, we are seeing a shift away from traditional office environments and towards more flexible and decentralized models of work. This has the potential to greatly improve work-life balance and increase productivity, but it also presents new challenges in terms of managing teams and maintaining communication.

As we move into the future, it is clear that there are both opportunities and challenges ahead. We must ensure that we are prepared to navigate these changes and leverage the power of technology to create a more equitable and sustainable world. The future is indeed here, and it is up to us to shape it in a way that benefits everyone.

WHAT ABOUT DESIGN?

We have embraced the use of AI by utilising systems to create content and custom images.

Culture, DesignNovember 17, 2022

World class

Being a world-class design agency requires a combination of various factors, including:

  1. Talented and skilled designers: A design agency must have a team of talented and skilled designers who possess a deep understanding of design principles and techniques, as well as the ability to think creatively and outside the box.
  2. Strong design processes: The agency must have robust design processes in place that ensure consistency in quality and timely delivery of design projects.
  3. Clear communication: Clear communication with clients and within the design team is crucial to ensure that everyone is on the same page and working towards the same goals.
  4. Innovation and Creativity: A world-class design agency needs to have a culture of innovation and creativity, constantly pushing the boundaries of what is possible and coming up with fresh and original ideas.
  5. Attention to Detail: The agency must have a meticulous attention to detail to ensure that every aspect of the design is thoughtfully considered and executed to perfection.
  6. Flexibility and Adaptability: The design agency must be able to adapt to new design trends and technologies and be flexible enough to pivot when necessary to meet changing client needs and requirements.
  7. Strong Client Relationships: Building and maintaining strong relationships with clients is essential to the success of a design agency. This includes understanding their needs and goals, providing exceptional customer service, and delivering results that exceed their expectations.

Overall, becoming a world-class design agency requires a commitment to excellence in all aspects of design, from talent and processes to communication and client relationships.

 

 

INDUSTRIAL DESIGN

Industrial design is a field of design that focuses on the creation and development of products that are both functional and aesthetically pleasing. It involves the process of designing and creating products that are not only visually appealing, but also ergonomically designed and user-friendly. Industrial designers work with a variety of materials, including plastics, metals, and textiles, to create products that are manufactured and marketed to consumers.

Industrial design encompasses a wide range of products, from everyday consumer goods such as furniture and electronics, to industrial equipment and machinery used in manufacturing and construction. The process of industrial design typically involves researching user needs, market trends, and materials, as well as sketching, prototyping, and testing products to ensure they meet functional and aesthetic requirements.

In addition to designing products, industrial designers often collaborate with engineers, manufacturers, marketers, and other professionals to ensure that products are manufactured efficiently and cost-effectively, and that they are marketed successfully to target audiences. The goal of industrial design is to create products that improve people’s lives and enhance their experiences, while also contributing to the overall success of businesses and industries.

Culture, DesignOctober 04, 2022

Creative space

As a graphic or web designer, having a creative space is essential for fostering creativity, inspiration, and productivity. Your creative space is where you spend most of your time ideating, conceptualizing, and creating designs for your clients, and it should be a place that energizes and motivates you.

Here are some tips for creating a creative space that will enhance your graphic or web design process:

Set up a designated workspace

Having a designated workspace is the first step towards creating a creative space. Your workspace should be dedicated to your design work and free from distractions such as TVs, loud music, or clutter. Choose a comfortable chair, a large desk, and good lighting to ensure that you can work for long hours without fatigue.

Personalize your workspace

Personalizing your workspace is a great way to make it feel like your own. Add a personal touch by decorating your desk with items that inspire you, such as artwork, plants, or motivational quotes. You can also incorporate your favorite color scheme into your workspace to create a harmonious and inviting atmosphere.

Surround yourself with inspiration

Surrounding yourself with inspiration is crucial for boosting your creativity. Hang up your favorite design prints, create a mood board, or pin up inspiring images or quotes that resonate with you. You can also subscribe to design magazines or follow influential designers on social media to stay up to date with the latest trends and designs.

Keep your tools organized

Staying organized is key to maintaining a productive and efficient creative space. Keep your design tools and materials organized in drawers, trays, or shelves. Use cable management systems to keep your wires and cords neatly organized and out of sight. This will help you work more efficiently and minimize distractions.

Incorporate technology

As a graphic or web designer, technology is a critical aspect of your creative space. Invest in a high-quality computer, monitor, and software tools that are essential for your design work. Make sure that your technology is up to date, and you have a reliable internet connection to ensure that you can access the resources you need.

In conclusion, creating a creative space is essential for graphic and web designers to maximize their potential and achieve their design goals. By setting up a designated workspace, personalizing it, surrounding yourself with inspiration, keeping your tools organized, and incorporating technology, you can create a productive and inspiring space that will enhance your creativity and productivity.